Design to Disrupt
Watch our videos to get ideas on how to you can innovate in the face of digital disruption.
- What does innovation mean for companies today?
- Why should companies innovate today?
- Key insights into how to win in today’s era of innovation
- Innovation Hacking
10 Design Principles to Platform Design
To protect your enterprise from being outdated by the next start-up, look at how you can turn your enterprise into a platform. Here are 10 design principles to get you started.
Sharing is the new having
Identify what available resources from people could share.
Sharing personal assets opens up new opportunities: A personal car become taxis; a home kitchen & dining room becomes a restaurant; someone’s home becomes a hotel.
Access goes beyond ownership
Think about how your enterprise provide access to the available resources that belong to your company or your customers.
What started out in the entertainment industry is now applied everyone. Customers no longer need to own CDs or DVDs to listen to music or watch films. This principle can now be replicated elsewhere.
Lower costs through matchmaking
As the role of the intermediary between the suppliers of the resources and customers, ensure that the transaction between them runs as smoothly as possible.
Butter your bread on both sides
Identify how you can offer services and not just products.
Just like Apple makes money out of the sale of apps and smartphones. Find out how to create your own Internet of Things project.
Unbundle your organization processes
Unbundling: Strip the layers from a product or a service until only the real customer needs are left to help your organization expose the frictions in a customer interaction process. By unbundling, you will simplify the the end-user experience and find a new way for providing a service.
Getting the most out of SMACT
Why is there so much talk over social, mobile, analytics, cloud and the Internet of Things? Precisely because these enable new players to innovate more simply and quickly. This is why your enterprise should embrace SMACT too.
APIs are the integrating link between platforms, apps and services of third parties and have an enormous impact on the scalability and distribution of platforms and their services.
Think how your enterprise can use APIs to extend your business model cross-sectoral- and cross-partner- wise, and to be placed up front in the distribution chain.
Algorithms for the perfect match
Being intermediaries, platforms will do anything to bring about the perfect match between the service provider and the end user. Digital platforms have increasingly smart algorithms to bring together supply and demand.
Think about how your enterprise can enhance your services with algorithms to deliver greater personalization and faster, more accurate and efficient processes.
Ingrained trust with social systems
People are more likely to trust one another than they do institutions and it is the individual’s reputation that is gradually becoming the new currency and can help to improve your brand’s reputation.
To some extent, software has made trust scalable. Enterprises should look at how to use platforms to capitalize on this by deploying new systems based on online signals and evaluations of co-users.
Act now, apologize later
The new challengers are on the look-out for loopholes in the law using the motto “Act now, apologize later.” Look at what boundaries your enterprise can push.
For the full report, read Design to Disrupt.