The FSI Transformation Assembly will bring together North America’s most prominent technology and business leaders from all major financial services and insurance organizations
The Digital Marketing Transformation Assembly will bring together North America’s most prominent digital, marketing, technology, and business leaders from all major consumer-driven industries. CEOs around the world are anticipating a highly complex marketing environment over the next few years; this makes the CDO more important than ever before. The digital revolution has forever changed the balance of power between individual consumers and brands. CDOs especially know that there is an explosion of information that is creating the digital enterprise. In addition, a CDO having an understanding that social media is the key channel for engaging with customers and knowing how to measure those results is what will help their organizations stay ahead of the competition.
This premier gathering will address the most important digital marketing/business priorities of 2017 and identify new opportunities to lead a digital marketing transformation. Through a cutting edge program designed by the industry, for the industry, we will provide the freshest and most up-to-date insight that will help move your organization to the next level. A series of executive education roundtables, keynote presentations, educational workshops and networking sessions will offer industry-specific topics and trends to ensure your company sustains its competitive advantage.
Capgemini will have the workshop session #3 scheduled on day 1.
Speaker: VIKRANT KARNIK
Date: February 8, 2017
Time: 5:20pm – 5:50pm
SESSION 3: WORKSHOP
Accelerate Your Company’s Digital Transformation by Learning How to Leverage APIs
APIs can be used to address top CEO priorities, but few board members, senior executives or business leaders understand how. In this session, attendees will learn how to accelerate digital banking transformation by clearly articulating the business value of open APIs to key bank decision makers. This session will elaborate on how, in an API economy, APIs become the revenue generating product and the market becomes global. Revenue generated by the API economy is not, however, derived solely from charging for APIs. Monetization also is spawned through new business opportunities created or enabled by the APIs. In general, the session will cover bringing business and technology teams together to develop a strategic approach for an API ecosystem; API identification and prioritization; API roadmap / portfolio management and the architecture ecosystem for APIs.
Key Discussion Points:
- The evolution into becoming a technology company.
- How do we encourage & reward innovation for our own employees.
- Reaching outside of the company to engage new audiences
- What’s next in payments?
- Accelerate Your Company’s Digital Transformation by Learning How to Leverage APIs
- How an organization can explore new forms of payment while safely & securely maintaining current payment systems.
Capgemini Attendees at FSI Transformation Assembly–2017
EVP, Global head,
EVP, Global Cloud &
EVP, Financial Services SBU