Alliance with Novo Oncology Associates facilitates collaboration
Potential rewards from oncology drug development are high, but costs and risks are increasing. Factors include the trend towards targeted therapies, complexity of establishing acceptable endpoints, use of combination therapies and pressures from payers and patients.
Pharma companies can manage costs and risks better by measures like improving the way they make strategic decisions and using intermediate endpoints. Above all, they need to collaborate with stakeholders such as regulators, payers and patient groups. Novo Oncology Associates (NOA) and Capgemini Consulting have set up an alliance to facilitate these initiatives.